Email Marketing

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The Next Logical Step

Visitors Sign-up on your Website

If you have an existing website, we can easily add a sign-up form directly onto that site. This allows anyone visiting the website to see that, not only are you running a newsletter type service, but also show they are interested by signing up.

Sign-up Details Gathered

Once someone has signed up to your service, their information is automatically passed into your Email Marketing Management (EMM) backend and included in a specific list. You can then view all the details of this sign-up and when they were added, ready to be included in the next relevant Email Issue, all from a personal login to your EMM.

Edit your Email Template

The Templates we create are done in such a way that the content can be added online from your EMM. This means you can use the same template using different content with each issue. This will allow you to maintain consistency with your recipients. Once edited, you can test the email by sending it to your own address, or running a 'Spam Test' online.

Select who you want to receive the email & when

Once you have written the content of the Email, you then select from your database who you want to receive your campaign and when. This involves checking off which 'lists' of contacts you want to send to. These Lists are populated by Online Sign-up's via your website, or manually added contact details.

View Compiled results of your Campaign

It is important with any type of marketing campaign that you can measure its success. A set of results will show you the following information:

• How many people have opened the Email
• How many times has the email been viewed
• Who clicked what links
• Who never received the email and why

These results will help you with future Email campaigns.

If you wish to enquire about our Email Marketing Services, please Contact Us.